USER EXPERIENCE DESIGN
We don’t build websites, we create experiences.
UX stands for ‘User Experience ’ – UX design refers to the process used to determine what it’s like for someone who interacts with your product or service.
Our UX design process
WHERE THE MAGIC HAPPENS
First, we identify all key stakeholders and define the goals of the primary users. We’ll help you determine the purpose of your project, and exactly what problems it will solve.
Here we brainstorm ways your users will accomplish their goals, creating user stories, and journey maps to identify the most critical actions and pathways.
Here’s where your project starts to really take shape! We’ll execute fast, iterative wireframing and prototyping to get our ideas into something we can see, use and test as quickly as possible.
Optimising the structure of your website. We’ll organise your navigation and pages into a strong and consistent hierarchy. This process is called information architecture.
This is where the real fun begins! Here we’ll finalise layouts, fonts, styles, micro-interactions, animations, UI, images, and any other part of the visual design!
To ensure your project experience is top notch, we’ll test the final product with real users to make sure everything flows smoothly. Tweaks are made if anything needs to be improved.
How can UX design help my business?
A frustrated user will not only leave your website, they will never visit it ever again (unless they’re forced to). On the other hand, a satisfied, joyous, engaged user will return again and again, and probably tell their friends about you. This is why spending more for a well-designed website is in your best interest.
When we design your site, we’ll carefully consider all the aspects of user experience and use industry-leading techniques and tools to make it as positive as can be! Users will never get confused, lost or frustrated using a Pixel Palace website. Instead, they will feel appreciated, happy and in control.
Check out our UX Design examples
Crafting relevance into a workforce consulting brand.
Jim came to Pixel Palace to action a long-held dream. Break from the flock and create his own management consultancy.
We helped Jim throughout the full brand development process from strategy to naming and brand execution. The result? A brand that stands up to the Big 4 Australian management consultancies.
Australian underdog to rail technology leader.
The Brimble family have been in rail for over three generations; its in their blood.
Flying under the radar until 2022, David and Justin came to us to develop a brand identity that reflected the real guts of where their business was today: their technology chops, their incredible people, and their genuine passion for advancing the rail industry in Australia.