At Pixel Palace, our team is our secret sauce! We each have a diverse range of skills that complement one another, both personally and professionally.
Our team recently took part in the Clifton Strengths assessment, to help understand and celebrate what we’re best at – both individually and collectively.
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Approaching what is happening right now in a productive way is a shift in mindset that you need to have, from viewing what’s happening to your business as a disease and shifting it to the view of disruption.
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When it comes to establishing your social media strategy, we recommend focusing on quality rather than quantity. Concentrate on the social media channels that will best serve your brand, and keep in mind that the goal is to connect with your target market. Our experts in social media marketing have compiled this handy cheat sheet to help get you on the right track!
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With 2020 upon us, consumers have more purchase options and greater market insights than ever before. An increasingly conscious wave of consumers is looking for brands that offer ‘something bigger’ than the products or services they sell.
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Brand positioning is critical if you want to stand out in a competitive marketplace, build a strong following and be a leader in your field; especially where products or services can be easily substituted.
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Strategic marketing is like a big game of battleships, the difference being is that the vessels in the game are your profits, your customers, your people and ultimately your business whilst the board is your market. How you prepare for the game will dramatically change your odds of winning whilst minimising damage to your vessels.
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In a world where our digital and real life experiences are becoming increasingly intertwined, people are demanding the convenience of online shopping yet increasingly craving human connection at the same time. Understanding this is the secret to creating an online digital experience that turns visitors in to customers and eventually passionate advocates and promoters of your brand. Here’s 5 ways you can humanise your online store and brand for the win.
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Is your website costing you more money than it’s making? Here are the five most common reasons your website is a financial liability.
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